Posts tagged as:

brand

The CPA and Other Finance Credentials

January 3, 2018

Does a CPA matter? What about a CMA? Or, the relatively new CCFO? Do any of them make you a better Finance Chief? That … is the age-old question and continuing debate. New year … same debate. See my 2010 … Continue reading

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Tips for Enhancing Your Executive Brand within the Organization

August 1, 2012

Brands are built on your daily actions and behavior. There is no such thing as a communication, activity, posture, or approach that doesn’t count. Your brand is constantly being evaluated by those around you—both consciously and unconsciously. While most senior

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