Posts tagged as:

Digital Footprint

The Proverbial Elevator Speech

September 13, 2017

Every time I hear the term “elevator speech,” it makes me cringe. I know it serves a purpose and I’ll talk about that in a minute, but most people use an elevator speech to talk “at” people – about themselves … Continue reading →

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The Dog Ate My Homework

August 22, 2017

With that cliché title, I am no doubt dating myself. That’s okay. You already know I’ve been in business for 23 years so I’m definitely not a young pup. This bit of sage advice from my colleague, Barb Safani, came … Continue reading →

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5 Tips for a Compelling Linkedin Profile

August 7, 2017

Following my article on the CFOO, a CFO asked me this question … <<… when you say “using LinkedIn as a placeholder for your online presence is a bad idea” what do you mean?>> What I meant by a placeholder … Continue reading →

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The Chief Financial Operations Officer

August 1, 2017

Today’s CFO is really a CFOO … a Chief Financial Operations Officer. And it has been that way for at least the past 5 years. There is no going back. The CFO is now the CFOO and in some cases, … Continue reading →

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Your Home on the Web

July 11, 2017

For many people, and particularly for most CFOs, the home of their digital footprint is Linkedin. Short of having your own URL, Linkedin is the only real neon sign option. That means having a robust profile is a critically important … Continue reading →

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Online Anonymity

November 18, 2014

Am I the only one who feels like “Online Anonymity” might be today’s ultimate oxymoron? Is there any reason to be online if you want to be anonymous? And if you want to be anonymous, why send a contrary message by … Continue reading →

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The Credible CFO Candidate

June 30, 2014

Are you as credible as a CFO candidate as you think you are? I ask because I’m genuinely concerned about your online credibility and positioning. I run a CFO Careers group on Linkedin and since it is exclusive to CFOs, … Continue reading →

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The Incredibly Uncredible Profile

March 5, 2014

Uncredible. Maybe it isn’t a real word among grammar-hounds, but when I Googled it, I found this from WordReference Forums … “A new word to fill a need. It means something lacks believability.” Enter the incredible, completely uncredible, and unbelievable … Continue reading →

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Upgrades Are Not Created Equally

February 27, 2014

Upgrade has become a relative term when speaking about social media platforms. And venues like LinkedIn and Facebook come immediately to mind whenever “social media” and “upgrade” are used in the same sentence. And maybe you’ve even noticed that the … Continue reading →

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Congrats, You’ve Got a New Job!

January 27, 2014

Perhaps because I just completed a webinar on how to more effectively use Linkedin -and- because I’ve also seen an increase in “Congratulate XXX on his new job” email messages, this article jumped out at me. Might you be sabotaging … Continue reading →

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